SERO

+1 (408) 475-4648

Chosen by
industry leaders

Chosen by
industry leaders

Look as good online
as you are in person.

Look as good online
as you are in person.

Look as good online
as you are in person.

Most customers look you up before they call. Your website has a few seconds to convince them. We write, design and build websites that do, for one fixed price agreed before we start.

Book a free call

valleyservices.biz

Selected work

Valley Services

Scrappers Racing

XO Sufren

Brand, website and social

40 years in, rebuilt for the next 40

valleyservices.biz

Valley Services

Scrappers Racing

XO Sufren

Brand, website and social

40 years in, rebuilt for the next 40

What does an outdated website really cost you?

What does an outdated website really cost you?

What does an outdated website really cost you?

Usually far more than a new one.

A referral looks you up at night, and never calls.

A referral looks you up at night, and never calls.

A buyer picks the rival with the better website.

A buyer picks the rival with the better website.

Years of trust, undone by one dated homepage.

Years of trust, undone by one dated homepage.

SERVICES

What we do for you.

What we do for you.

What we do for you.

Reviewing a client website on a laptop

01 WEB

Websites that turn referrals into booked calls.

Web design · Development · The Forty-Eight

See web design

Type specimens, color cards and print samples on a design desk

02 BRAND

A brand that tells customers, at a glance, why to choose you.

Strategy · Identity · Brand audits

See brand services

Camera and monitor on set during a studio shoot

03 CONTENT

Photos, video and campaigns that keep customers coming back.

Content & capture · Virtual tours · Campaigns

See content services

See prices and packages

Chosen by industry leaders.

Chosen by industry leaders.

Chosen by industry leaders.

CLIENT WORK

Real work. Real results.

Real work. Real results.

Real work. Real results.

See all client work

Valley Services roll-off truck tipping a container at a Bay Area yard

Valley Services

A 40-year family name, rebuilt for the next 40. Brand, website, social and the anniversary campaign, still running on retainer.

Scrappers Racing drag racing slick, close up

Scrappers Racing

Merch sales up 70 percent and 350,000 new followers across the team's channels, plus new sponsors signed.

XO Sufren abstract painting in a styled interior

XO SUFREN

From artist to brand. Season Two sold out within days of the drop.

Aerial view of Villa Mariposa above the bay, Costa Rica

Christie's Real Estate

Villa Mariposa sold one month after the film went live.

WHAT CLIENTS SAY

In our clients’ words.

In our clients’ words.

In our clients’ words.

"They rebuilt our entire digital presence in weeks, and it immediately changed how clients perceived us."

Valley Services

Co-Founder & CEO

"They rebuilt our entire digital presence in weeks, and it immediately changed how clients perceived us."

Valley Services

Co-Founder & CEO

"You identified parts of our positioning we had not even articulated yet. That strategic layer is rare."

Scrappers Racing

VP

"You identified parts of our positioning we had not even articulated yet. That strategic layer is rare."

Scrappers Racing

VP

“Excellent! I love it. The homepage turned out absolutely impressive. That image is excellent. Very happy with the work and how you've handled everything.”

Yacht Costa Rica

Founder

“Excellent! I love it. The homepage turned out absolutely impressive. That image is excellent. Very happy with the work and how you've handled everything.”

Yacht Costa Rica

Founder

“The photos are really great.”

Yasumi

Founder

“The photos are really great.”

Yasumi

Founder

“Excellent! I love it. The homepage turned out absolutely impressive. That image is excellent. Very happy with the work and how you've handled everything.”

Yacht Costa Rica

Founder

“Video looks great. Photos look really good too. Great job!”

Christie's Real Estate

Agent, Costa Rica

“Video looks great. Photos look really good too. Great job!”

Christie's Real Estate

Agent, Costa Rica

Prices you can see before you call.

Prices you can see before you call.

Prices you can see before you call.

Every price is fixed, written down and agreed before we start. You will never receive an hourly invoice from us.

The Forty-Eight

A refreshed or brand-new website, live in two days.

From $3,500

Live in 48 hours

See The Forty-Eight

  • Refresh your site or start from scratch

  • Every word written for you

  • Yours to edit after launch

The Foundation

For new businesses that want to look established from the first day.

$7,500

Live in about three weeks

See The Foundation

  • A clear brand strategy

  • Logo, colors and type

  • Website, up to three pages

Flagship Build

Your whole brand, rebuilt by one senior team.

From $15,000

Fixed quote, agreed first

See the Flagship Build

  • Strategy, identity and website

  • Creative direction and content

  • Marketing and ongoing support

WHY SERO SOCIAL

Why clients switch to us.

Why clients switch to us.

Why clients switch to us.

The usual way

A designer, a developer and a writer who never meet

An hourly meter that keeps running while you wait

Months of meetings before anything goes live

An account manager passing notes to people you never meet

You see the finished site at the end, when changes cost the most

With sero social

One senior team writes, designs and builds everything

One fixed price, in writing, before any work begins

Live in weeks, not months, or in 48 hours with The Forty-Eight

You speak directly to the people doing the work

You approve every stage, so the end holds no surprises

TEAM

The people who do your work.

The people who do your work.

The people who do your work.

Janae Salinas, Founder and Creative Director, sero social

Janae Salinas

(Founder & Creative Director)

Carlos Pastor, Chief Marketing Officer, sero social

Carlos Pastor

(Chief Marketing Officer)

Elliot Monroe, Lead Designer, sero social

Elliot Monroe

(Lead Designer)

FREE GUIDES

Free advice from the studio.

Free advice from the studio.

Free advice from the studio.

Designers working at a long table in a bright studio

How much does a website cost for an established business?

4 min read

Designers working at a long table in a bright studio

How much does a website cost for an established business?

4 min read

Light and shadow across a concrete staircase

How long does it take to build a business website?

4 min read

Light and shadow across a concrete staircase

How long does it take to build a business website?

4 min read

View of a pool and the sea through a narrow doorway

SEO, AEO and GEO: what each one means for your business

5 min read

View of a pool and the sea through a narrow doorway

SEO, AEO and GEO: what each one means for your business

5 min read

Read the free guides

FAQs

Questions we hear most.

Anything else? Ask. One of the founders will answer.

  • What is sero social?

    A small web and brand studio with offices in Palo Alto and Madrid. We build websites, brands and content for established companies whose reputation has outgrown how they look. The founders run every project from the first call to launch day, at one fixed price.

  • Who do you work with?

    Companies that are trusted in person and undersold online. Most of our clients work in construction and the trades, real estate, professional services, hospitality and motorsport. If your customers say you are better than your website suggests, we should talk.

  • What does an engagement cost?

    Every project has one fixed price, agreed in writing before we start. The Forty-Eight starts at $3,500. The Foundation, for new businesses, is $7,500. Flagship Builds start at $15,000. You get your exact price after a short call, and there is no hourly billing.

  • How long does a website take?

    Most websites go live in weeks, not months. The Foundation takes about three weeks. The Forty-Eight goes live 48 hours after your kickoff call. Flagship Builds get a written timeline before any work begins.

  • Why a boutique studio?

    Because the people on your first call are the people who do the work. No account manager relays your notes, and no large overhead is built into your price. Decisions happen faster, and nothing gets lost in translation.

  • Do you offer ongoing support?

    Yes. After launch we handle updates, new pages, content and campaigns. Many clients stay with us on a monthly retainer, so their website keeps pace with the business instead of falling behind again.

  • Will I be able to update the website myself?

    Yes. Your team can change text, photos and pages without a developer. At handover we show you how, step by step. The website is yours.

  • Can I see your work first?

    Of course. The Work page shows real client projects for Valley Services, Scrappers Racing, XO Sufren and Christie's International Real Estate in Costa Rica, with what we built and what changed. Studio concepts are clearly labeled.

  • What if I’m not satisfied?

    You approve every stage before we move to the next, from strategy to design to launch. Nothing goes live until you are proud to put your company's name on it.

FAQs

Questions we hear most.

Anything else? Ask. One of the founders will answer.

  • What is sero social?

    A small web and brand studio with offices in Palo Alto and Madrid. We build websites, brands and content for established companies whose reputation has outgrown how they look. The founders run every project from the first call to launch day, at one fixed price.

  • Who do you work with?

    Companies that are trusted in person and undersold online. Most of our clients work in construction and the trades, real estate, professional services, hospitality and motorsport. If your customers say you are better than your website suggests, we should talk.

  • What does an engagement cost?

    Every project has one fixed price, agreed in writing before we start. The Forty-Eight starts at $3,500. The Foundation, for new businesses, is $7,500. Flagship Builds start at $15,000. You get your exact price after a short call, and there is no hourly billing.

  • How long does a website take?

    Most websites go live in weeks, not months. The Foundation takes about three weeks. The Forty-Eight goes live 48 hours after your kickoff call. Flagship Builds get a written timeline before any work begins.

  • Why a boutique studio?

    Because the people on your first call are the people who do the work. No account manager relays your notes, and no large overhead is built into your price. Decisions happen faster, and nothing gets lost in translation.

  • Do you offer ongoing support?

    Yes. After launch we handle updates, new pages, content and campaigns. Many clients stay with us on a monthly retainer, so their website keeps pace with the business instead of falling behind again.

  • Will I be able to update the website myself?

    Yes. Your team can change text, photos and pages without a developer. At handover we show you how, step by step. The website is yours.

  • Can I see your work first?

    Of course. The Work page shows real client projects for Valley Services, Scrappers Racing, XO Sufren and Christie's International Real Estate in Costa Rica, with what we built and what changed. Studio concepts are clearly labeled.

  • What if I’m not satisfied?

    You approve every stage before we move to the next, from strategy to design to launch. Nothing goes live until you are proud to put your company's name on it.

NEXT STEP

Ready to look as good online as you are?

Tell us about your business in three minutes. One of the founders reads every message and replies personally. There is no obligation.

Get your fixed price

Book a free call